After almost three years of starting our business, we thought we might need some professional help to get our branding the right look. So we asked our friend Monika Gehle to rework our CI.
This face lift got us a more exclusive and individual look, to point up the uniqueness of our designs.
We choose an eclectic blue, as blue is Camilles absolute favorite color. Other designers are always dressed in black, she in blue with color accents.
Blue is also associated with quite a few artist, like Matisse, Yves Klein, Mondrian and much more. As well as the sky and the sea, it makes us feel the wideness of the universe without scaring us.
We also got new CI fonts, more high scale and less DIY- attitude. And so our logo glows in a new look.
Additionally to this we added a descriptive sentence and a claim.
To create all in all:
PATTERN UP YOUR LIFE
HANDDRAWN PATTERNS & INDIVIDUAL PRINT DESIGNS